Web Hosting Denver
You finally decided to take the plunge. You are getting a web site for your business. Great! That decision is finished. That was the easy part. Now, what do you want?
What? You thought all you needed was to get a web site? Not exactly. Does your business have a name? If it is a new business, perhaps it may not. Even if it is an old business, you might need a different name. Web addresses need to have something called a domain name. That is the address customers use when they surf or visit any particular site. Depending on the name of your company, it is entirely possible that another company has a web site that uses your business name. This does not mean that someone is cheating you. Companies all over the world could have web sites and it is possible that someone created the web name long before you thought about using the Internet. You would then have to decide how to use the name of your company, or products or other service, to create a name that would be yours alone.
The domain name must then be registered for a specific period of time. Once registered, the name will need to be reregistered every several years, or the name will revert back into the “available” category and would become available to anyone who decided to register it. Domain name selection needs to be seriously considered. Potential customers may think of a company by its name.
What security needs are necessary? If there is to be any online purchases, security is a major issue. That tends to be obvious. People sometimes think that their content is simply informational and so don’t need much security. An informational web site doesn’t need as much security as an online store, but the site still needs to be protected from people who like hacking into sites and creating cyber vandalism on that web site.
There are also issues of developing e-mail addresses for staff. Are they necessary? How will the web site be marketed? How much bandwidth will be needed? What about a backup system? There are many issues to consider about hosting a web site. If the company has no web site guru to manage this data, consider hiring a company that can take care of those issues.
Check out Web Hosting Denver as one possibility. With years of service to other companies, both large and small, New Media provides web hosting in Denver, and they have the answers to the questions that are necessary to create, develop and maintain a viable web site for your business. They have a great track record for customer satisfaction and have the experienced staff to be able to create and host a web site so that you can attend to the business that you know best. Think about it. If you knew a lot about developing and hosting a web site, you would probably be in business to do just that. You aren’t. Why not let someone else take care of those details for you? True, you could do it yourself, but how much time and energy will that take away from the business you started originally? If you’re in Denver web site design and Denver web hosting can be yours by calling New Media - you may never need to try anywhere else.
This article was written by Steve Morris. Mr. Morris runs New Media, a web design Colorado Company located in downtown Denver, Colorado (http://www.NewMediaDenver.com). Newmediadenver offers Web design denver, SEO services, Web development, Internet marketing.
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WHAT IS SEO?
SEO, or search engine optimization,
is the way to optimize your business’ website and create a great
traffic flow of viewers and customers. However, it is a
complicated process that takes time and experience to properly
accomplish. With all of the newest rules as to how you can use SEO to your advantage, it’s
helpful to understand where SEO started.
Going back a little
When the Internet first started being developed in the late 1970’s and
early 1980’s, the programs were simple and the use of the Internet was
strictly within a small network of people – generally government sites
and other businesses. However as people began to realize the
possibilities of using the Internet on a larger scale, there was no
going back to the simpler times.
E-mail was created and websites began to be born. Made with the
simplest of programming lines, these websites weren’t easy to find
unless you already knew that they existed: enter the idea of the Search
Engine. The search engine was generally run by the webmaster
themselves and would go through the programming information on the
websites to see if what the person was searching for matched the text
in the website. If so, that website would be listed first, and
the searcher would generally go to that website.
However, these early systems were based on few restrictions.
These search engines branded SEO
as something that occurred when the search term matched words within
the webpage itself. So, all a web site developer had to do was
add numerous keywords in order to be ranked higher on the page of
search results. Many times, the website wouldn’t even be relevant
to the search that an Internet user was performing, but since it
contained the highest number of the search terms, the relevancy was
ranked higher.
But this didn’t sit well with those web pages that were relevant to the
searches, though they didn’t contain enough of the search terms.
This was the beginning of the Google revolution and organically looking
through the information on websites to see if it truly was relevant to
a web search. Instead of just ranking in terms of keywords, there
were more restrictions. Pages could rank higher if they:
• Used keywords in the links that led to a page
• Had keywords in the title’s tag
• Had keywords that were found in the text
• Were popular with other users that searched for the
term
Always a bad egg
However, there are still websites that manage to manipulate the system
in order to bring more visitors to their page. And while search
engines are getting better at realizing when they are being deceived
with hidden keywords and other covert methods, it’s up to the business
itself to be sure that their site is SEO and that it uses legal
methods of doing so. Not only does this instill confidence in the
business, but it also provides the opportunity for the business to be
seen as honest.
This article was written by Steve Morris. Mr. Morris runs New Media, a web design Colorado Company located in downtown Denver, Colorado (http://www.NewMediaDenver.com). Newmediadenver offers Web design denver, SEO services, Web development, Internet marketing.
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